“I Matter Therefore I PrEP” to Prevent HIV Among Latinos and Black Americans

“I Matter Therefore I PrEP” to Prevent HIV Among Latinos and Black Americans

The Boriken Neighborhood Health Clinic of East Harlem launched an HIV prevention campaign titled “I Matter Therefore I PrEP,” a reference to pre-exposure prophylaxis (PrEP), a daily pill that HIV-negative people can take to prevent contracting HIV. What’s more, Black women accounted for 60% of new HIV cases among women in New York City. The Boriken Neighborhood Health Center serves a population that experiences higher HIV rates as well as more poverty and lower education. View this post on Instagram A post shared by EHCHS, Inc. (@borikenhealthcenter_ehchs)The “I Matter Therefore I PrEP” campaign appears on social media, buses and other local venues. In related news, HIV organization Iris House, which mostly serves women in East and Central Harlem and the South Bronx, recently launched an HIV campaign.

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At Wellness Axis we want to encourage habits of wellness, Increase awareness of factors and resources contributing to well-being, Inspire and empower individuals to take responsibility for their own health, and to support a sense of community. Wellness can be thought of as the quality or state of being in good health.

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